Creating a Compelling Marketing Strategy

CREATING A COMPELLING MARKETING STRATEGY

All areas of business stand to benefit from AI adoption, but none more than your Marketing department. This course will cover the fundamental concepts of Marketing, but with extra consideration given to the role AI can help play in areas such as CRM and content creation. Topics covered include:

Goalsetting
Key audience Targeting and Identification
Influencers
Engagement
Promotion, Pricing, Placement, and Product
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