LinkedIn for Thought Leadership

ZOODIKERS SOCIAL CRASH COURSE: LINKEDIN

LinkedIn is a highly advantageous yet vastly underutilised tool for thought leadership. Many professionals have an account, but aren't maximising its potential for networking, thought leadership, and lead generation.

Usually delivered as a public webinar but also available for delivery in-house, this course provides a comprehensive dive into LinkedIn and its features. Participants walk away from the session with a deeper knowledge of the platform, best practices, and keys for success. Topics covered include:

Profile Creation and Settings
Developing a LinkedIn Strategy
Sharing Content
Groups
Finding Key Contacts
Boolean Search
Dos & Don'ts
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