Tik Tok

ZOODIKERS CRASH COURSE: TIKTOK

TikTok burst onto the scene and quickly became one of the most used social apps seemingly overnight. Despite having only been introduced in 2016, the video driven platform has easily caught up with and overtaken some of the platforms we've been using for over a decade. It's popularity and user base grows every day, with TikTok having earned the title of the world's most downloaded app for the past 3 years.

From shopping hauls to cleaning hacks to sketch comedy and beyond, there's something for everyone on TikTok, which helps to explain its growing appeal for users of all age groups. Social media's new kid on the block brings something different to the table with it's video-driven format. Though this is a breath of fresh air that sets it apart from its competitors, it also means there is a bit of a learning curve for businesses and individuals looking to leverage the platform in their strategy.

This webinar in our social crash courses series aims to familiarise participants to social media's rising star. Usually delivered as a public webinar but also available for delivery in-house, this course provides a comprehensive dive into TikTok and its features. Participants walk away from the session with a deeper knowledge of the platform, best practices, and keys for success. Topics covered include:

Understanding TikTok Audiences
Profile Creation and Settings
Developing a TikTok Strategy
Sharing Content
TikTok Live
Brand Case Studies
Shopping Features
Do's and Don'ts
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